ALVIC successfully participates at Meedwood Fair in Athens
The Spanish multinational has presented its new collections in Luxe, Zenit and Syncron from the hand of its distributors in the country.
13 April 2022
ALVIC, a leading Spanish company in the manufacture and distribution of panels and components for the kitchen, bathroom, office and home, has successfully participated at Medwood fair, held in Athens (Greece), from 1 to 4 April. This is one of the most important events in the sector in Southeast Europe and offers visitors the opportunity to learn about new designs and international trends.
The Spanish multinational was represented by its official distributors in the country with the aim of presenting the new products with high gloss -Luxe-, matt -Zenit- or textured finishes -Syncron- with which it brings the latest trends to the market and expands its extensive range with new innovative proposals.
Among the collections highlighted was the Pigments collection, a range of designs that goes back to the origin of colour and reveals the trendy single colours for 2022: Ginger, Arena, Almagra, Camel and Tortora. This new chromatic proposal is available in Zénit: super matt lacquered surface on MDF board with cutting- edge technology that provides high resistance to scratching and abrasion, a silky touch and a finish that does not leave fingerprints. Other trendy monocolours such as Verde Salvia or Azul Marino, as well as the textured designs in Syncron technology of the Royal Old Oak, Titán or Nogal Rosales collections, also made a comeback.
In this sense, ALVIC has manifested the great commercial commitment it maintains in the country and has thanked its distributors for the enormous support it has received. For this reason, the Spanish multinational valued positively its participation in this event, a fair attended by professionals belonging to the wood and furniture industry as well as architects, decorators and designers. According to the organisation, more than two hundred exhibitors and ten thousand visitors from different countries took part.